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The Irish Piemontese Society
The first Piemontese cattle arrived in Ireland in the 1980's from the region of Piedmont in Northern Italy. In recent years there has been huge increase in popularity with a doubling in Society membership and over 320 Pure Bred Piemontese imported from Italy.
The Society is currently developing the domestic beef market where the low cholesterol and tender lean meat virtues of Piemontese beef are very much in demand. This is a market for Piemontese cattle that is going to expand enormously in the near future.
Piemontese are not only double muscled but are easily calved and quickly produce this super lean but tender beef. This beef is held in such high regard in Italy that it is called the "Queen of Beef" and there is always a shortfall in the demand for it over there. This is a niche market that the Piemontese Society is actively exploring whether by live export to Italian feed lots or on the hook.Piemontese beef is exactly what the lucrative Italian market requires.